Posts tagged retail expert
FAQ: How Can We Come Up With a Space Plan?

We may know what we need to do for ideal retail visual merchandising presentations, but find ourselves short of being able to achieve it. After all, we are human, and life brings all sorts of challenges, resulting in facing shortages in key resources. These resource shortages may be time, energy, manpower, space, and/or budget.

Let’s talk about our favourite top 5 hacks to cheat Visual Merchandising when we are low in any of the above!

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Visual Merchandising Top Cheats During Tricky Times

We may know what we need to do for ideal retail visual merchandising presentations, but find ourselves short of being able to achieve it. After all, we are human, and life brings all sorts of challenges, resulting in facing shortages in key resources. These resource shortages may be time, energy, manpower, space, and/or budget.

Let’s talk about our favourite top 5 hacks to cheat Visual Merchandising when we are low in any of the above!

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Incorporating the VM process within your existing team

Visual merchandising is a retail necessity that is often absorbed into regular staff responsibilities in small businesses, who don’t have the budget nor the need to hire a merchandiser full-time. What this often means is that it is not quite given the full focus, or it is being handled by someone who is inexperienced and lacking the proper VM knowledge.

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What Does VM ID Mean?

So if VM ID is in reference to a Visual Merchandising identity, what does that mean exactly? Similar to how a logo is the label of a brand image, the visual merchandising is also a part of its culture. Whether there are multiple locations that need a common thread or a single store needs to reinforce its brand image, visual merchandising impacts the customer’s perception of how established the brand is, how shoppable the store is, the value of the products, and its supports of its operational needs.

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What Does "Experiential Retail"​ Mean For YOU?

Too many are ignoring the significance of "experiential retail" because it sounds overwhelming to them. It doesn't need to be what you think.

The three most common terms you’ve probably hearing in the retail world are:

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